5 Reasons Why Every Yoga Teacher Needs a Business Website
Reasons Why Every Yoga Teacher Needs a Website!
If you’re a Yoga teacher that just finished the Yoga Teacher Training (YTT) and are ready to start teaching, or maybe you’ve been a Yoga teacher for a while and you want to up-level your personal brand and grow your business, this information we’re about to give is for you!
Today we want to share with you the importance of having a website, and why it should be one of your most valuable marketing tools. Let’s get started!
5 Reasons Why Every Yoga Teacher Needs a Business Website
1. A website helps you build a good online presence
Almost every Yoga teacher these days have a social media presence (like Instagram or Facebook) which is a great way to connect with their audience. Although this is true we still think a website is the best way to build a powerful online presence and grow a brand.
Even though social media is one of the best ways to create real connections, Google is the place where people search for when looking for information. Moreover, all the hard work you’re putting into your social media posts doesn’t show up in Google searches.
Without a website, you’re missing out on potential clients coming from organic search, meaning people who are searching on Google for “yoga teacher in New York” or “Brooklyn yoga teacher”.
That’s why is so important to have a website where people can find you online, learn more about you, view your class schedule, and stay informed on the latest news.
2. A website builds credibility and trust
What is the first thought that comes to mind when you find a business without a website? Not trustworthy? Unprofessional maybe?
Having a well-designed, clean, and easy-to-use website is a key factor in establishing yourself as a professional business. Why? Because a website cost money to build and a business that’s willing to invest money in the business is most likely legit.
After all, anyone can have a social media account but only the ones that are serious about their business invest in a professional website. A website can help you separate yourself from competitors that are only using social media.
Having a website establishes you as professional and credible. And guess what? When potential clients perceive you this way, you can then charge more!
3. A website allows you to collect email addresses
If you’re not yet convinced about the importance of having a website, this one should do the trick. Did you know that for many businesses the sale actually happens via email? That’s why it’s so important to build and grow an email list!
Starting an email list doesn’t have to be complicated or fancy, you just need to have an email opt-in on your website connected to ConvertKit or Mailchimp.
This will give you the opportunity to stay connected with potential clients directly via their inboxes! By sending them an email with your upcoming class, workshop, or retreat you can almost make sure that they don’t miss it.
4. A website allows you to share helpful content with your audience
One of the greatest things about having a website is sharing helpful and interesting content with your audience. You can share anything you find relevant, it can be information about yourself, things about your own personal yoga journey, etc.
Sharing helpful content is a way to establish yourself as an expert in your field, this will lead people to come to you the next time they want to know more information about a topic you’re knowledgeable about. By offering free valuable information, you’re giving your audience the chance to learn more about you, acknowledge your expertise, and find the ways you can help them.
You can share information in the form of a blog, videos from your Youtube channel, or even creating a private members area.
5. A website is the platform to promote your offerings
Your website is a one-stop shop for all things you’re offering related to your Yoga business (in-studio classes, online classes, workshops, private classes, retreats, special events, etc.).
With a website, you’ve got the platform to put all those offering out into the world and promote them to anyone visiting your website!
Make Sure You Download Our Free Resources
Free Training “5 Effective Ways to Improve Your Online Presence”
Business Foundation Workbook
Brand & Style Workbook
Website Design Guide For Health, Wellness & Fitness Brands
Content Marketing Planner
Search Engine Optimization (SEO) Checklist
Final Thoughts
That’s it - Why Every Yoga Teacher Needs a Website!
We hope this article was clear and straight to the point! We have no doubt that after reading this you’ll know exactly why as a Yoga teacher you need a website for your business.
Now it's your turn to tell us, after reading this article do you have any questions? Send us your thoughts, and any other concerns you might have, and we’ll do our best to answer them.
Want to start working on your online presence? Check out our free resources!
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